Social Media Marketing
In the digital age we now live in, it has become increasingly more important for businesses to have a social media marketing plan. Using social media such as Facebook, Twitter and Instagram will enable your business to reach more customers.
Your website conversion rate will increase
By posting regularly on social media it will increase your visibility online, when potential customers see your Tweets or posts they are more likely to visit your website or share your information with their followers.
Embedding an active social feed in your website has been shown to reassure visitors of your level of professionalism to your business, but it must be regularly updated, measured in hours and days, not months or years!
Build your marketing power
As your followers grow your marketing opportunities increase with it. Over time your regularly updated social media platforms will increase likes and follows, giving you a loyal following, who, at any time, you can interact with. Push new products and services quickly and easily and gain instant traffic to your websites products and services. The more who follow you, the more will join, its called the “crowd effect”, people like to be part of a crowd!
Search Engine Optimisation (SEO)
Google is placing more emphasis on social signals, how active you are, how many followers you have and which social platforms are linked to your website can have a direct impact on how high up the rankings your website appears. Google loves to see regularly updated websites, so an active Social feed is one element that can really help.
Get ahead of your competitors
Get a head start and help your website increase in the rankings whilst growing your audience. If your competitors are already using social media, shouldn’t you be as well? You run the risk of losing potential customers to your competitors if they’re running successful campaigns.